关键词:
研发投入
互联网企业
企业绩效
摘要:
过去几年里,我国的研发支出与GDP之比不断攀升,我国所有企业都高度重视研发投入活动,因为这是获得竞争优势的关键所在。尤其对于互联网企业,研发投入是一项至关重要的竞争因素,它对于企业的可持续发展具有不可或缺的作用。本文首先阐述了互联网企业和研发投入的概念,并进一步分析互联网企业的特点,通过分析我国互联网行业的发展状况以及互联网企业的特点和优势,指出了互联网企业研发支出绩效评价体系构建的必要性,继而阐述相关理论的基本内涵、研发投入影响机理。Over the past few years, China’s R&D expenditure to GDP ratio has been rising, and all enterprises in China have attached great importance to R&D investment activities, as it is the key to gaining a competitive advantage. Especially for Internet enterprises, R&D investment is a crucial competitive factor, which plays an indispensable role in the sustainable development of enterprises. This paper firstly elaborates the concepts of Internet enterprises and R&D investment, and further analyses the characteristics of Internet enterprises. By analysing the development of China’s Internet industry as well as the characteristics and advantages of Internet enterprises, it points out the necessity of the construction of the performance evaluation system of Internet enterprises’ R&D expenditures, and then elaborates the basic connotations of the relevant theories, and the mechanism of the influence of R&D investment.