关键词:
PRODUCT management
PRODUCT life cycle
PRODUCT recall
MARKETING
MEDICAL equipment
ENGINEERING
MANUFACTURES
摘要:
The author says that product lifecycle management systems are touted as tools for collaboration, but they are used for much more than that. The marketing and design process moves so quickly, particularly in medical equipment manufacture, that engineers' desks are frequently stacked with papers, nearly all of them design changes. Doron Besser, vice president of marketing and strategy for an Israeli medical-device manufacturer has estimated that his company, based in Herzliya, developed its minimally invasive lung navigation system an estimated 30 percent faster than originally planned, thanks, in great part, to the tracking, organizing, and collaborative PLM software.