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关键词： 工商管理   企业经济   推动效用  

摘要： 企业工商管理涵盖战略规划、资源配置、流程优化等多个领域，能够以科学的方法高效整合内部资源，最大限度提升企业运营效率。本文从驱动作用入手，探讨了工商管理在降本增效、提升收益、规避风险三个关键领域的核心效用，并围绕战略需求、执行链条、数字技术和市场反馈四个方面展开优化策略，以项目化管理最大化利用资源，同时强调执行链条的高效衔接，依托数字技术优化资金流动，最终经过市场反馈揭示潜在商机，为持续提高经济效益提供有力支撑。

关键词： Destination competitiveness   Chinese outbound tourists   Asia-Pacific destinations   scale development   destination choice  

摘要： This study addresses the pressing need to reassess competitiveness within destination contexts and its impact on destination performance and choice, especially amid the ongoing tourism recovery and transformation. Departing from traditional frameworks that often lack empirical grounding or focus predominantly on the supply side, this research adopts a demand-side perspective, centering on the perceptions of Chinese outbound tourists toward destinations in the Asia-Pacific region. Data from a comprehensive online survey, which garnered responses from 1034 Chinese tourists aged 18 or above, possessing passports and ensuring gender-even representation, are understood and analyzed through exploratory factor analysis (EFA) and structural equation modeling with partial least squares (SEM-PLS). The current study not only develops and empirically validates a higher-order composite scale incorporating both reflective and formative constructs but also examines the performance of top-selected destinations in terms of competitiveness across these constructs using ANOVA and post hoc analysis. It aims to offer specific implications for strengthening and revitalizing the tourism industry in Asia-Pacific destinations to ensure vibrancy, inclusivity, and resilience.